Privacy Policy

Last Updated: June 1, 2026 | Effective Date: June 1, 2026

1. Information We Collect

1.1 Information You Provide

We may collect the following types of information when you interact with our campaigns and services:

• Name, email address, phone number, and professional contact details
• Business and corporate information for client accounts
• Preferences and inquiries submitted via web forms
• Communication records and customer support interactions

1.2 Automatically Collected Information

• IP address, device type, browser type, and operating system version
• Pages visited, time spent on site, and referral URLs
• Cookie data, tracking pixels, and analytical parameters (as disclosed below)
• Location data (approximate, based on IP address)

2. How We Use Your Information

• Optimizing marketing strategies and running effective audience campaigns
• Fulfilling digital advertising performance objectives
• Sending commercial communications and newsletters (with explicit opt-in consent)
• Fraud prevention, security monitoring, and identity verification
• Improving our website performance, services, and overall user experience
• Fulfilling legal compliance and regulatory corporate obligations

3. Information Sharing and Disclosure

• Advertising & Analytics Partners: Meta, Google, TikTok, and DSP platforms for ad targeting and campaign attribution.
• Service Providers: Secure third-party vendors who assist in our operational workflows under strict confidentiality agreements.
• Legal Authorities: When strictly required by law, court order, or competent regulatory authority.

We do not sell your personal data to external third parties for their own commercial marketing purposes.

4. Cookies and Tracking Technologies

We use cookies, web beacons, tracking pixels, and similar tools to enhance browsing experience and deliver optimized digital marketing solutions. You can control cookie preferences through your individual browser settings, though disabling them may affect site functionality.

5. Your Privacy Rights

• Access: Request a copy of the personal data we maintain about you
• Correction: Request updates or corrections to inaccurate personal data
• Deletion: Request complete deletion of your data from our active records
• Opt-Out: Opt out of marketing communications at any time
• Data Portability: Obtain your information in a structured, portable format

6. Data Retention

We retain personal data only for as long as necessary to fulfill the operational marketing purposes outlined in this policy, comply with legal mandates, resolve technical disputes, and enforce corporate agreements. Typically, database records are retained for 3–7 years in line with regulatory timelines.

7. Children's Privacy

Our digital marketing services are not intended for children under 13. We do not knowingly collect personal details from minors. If you believe we have inadvertently gathered data from a minor, contact us immediately at privacy@shipup.co.in.

8. Security

We enforce rigorous industry-standard security safeguards, including robust SSL encryption, system access controls, and scheduled vulnerability assessments. Please see our dedicated Data Security Policy for comprehensive details.

9. Changes to This Policy

We may modify this Privacy Policy periodically. We will highlight material changes by publishing the updated policy along with a revised effective date on this page. Continued usage of our website or systems signifies your formal agreement to the updated terms.

10. Contact Us